After 10 years working as a designer and art director, I decided to make the switch into photography. It was always something that I'd taken with me throughout my career – often to aid my design work, but now I wanted to be completely immersed in the world that I saw through the lens of a camera.
I focused my skills on working with people to capture the spirit of life, filled with emotion. It was this desire to express the beauty of life that led me towards lifestyle photography. As a keen observer of people's natural engagement with activity, I now work with amazing teams of people to create environments that inspire and lead towards positive and uplifting imagery.
I try to live my life, and fulfill my practice by these three words:
Live / Imagine / Create.