The title of my work The Bold and the Beautiful comes from an American soap opera and deals with the attitude of life of the so called “rich and beautiful”. I grew up in Zollikon at the Golden coast of Lake Zurich. It is a privileged neighborhood, where I still live and photograph. I started by portraying my female neighbors, the typical housewives. At the moment, I mainly photograph myself together with my mother.
Ideas surrounding the pursuit of ideals, the act of self -presentation, youth and caducity, poses and hopes are recurrent themes throughout my work. Thereby I altercate myself strongly with aesthetic and irony. In this process I intentionally ‘scratch’ past kitsch and subliminal drama. I am fascinated in showing moments of strangeness and familiarity at the same time, and also that ambivalence in my works relationship to myself.