"A strange day" is a landscape photographic investigation into the category of the 'strange' within the framework of a highly artificialized and technified urban world. Being this issue of strangeness a common place in my whole body of work, this project departs from the classic tension of the nature-culture binomial for subsequantly assuming the predominant role of technology in our urban society and aiming to reflect on the disturbing nature to which human beings are forced into an increasingly alienated and hostile world. All that atributes are reflected in a very obvious way in the urban and peripherical landscape of postmodern cities.
The basic thesis of this photo essay proposes that the combination of the current postcapitalism with the dominant technology has generated a world whose sophistication, strangeness and alienation does not stop growing. The planet has become economically fully globalized and culturally uniform but this does not necessarily means that we have a better understanding of it, but paradoxically there is a reverse phenomenon. As a culture-world, we are moving towards an increasingly individualistic and consumerist world in which both science and art have placed themselves at the service of the market. Thus, just as the merchandise and consumption are cultured (for example through overwhelming publicity), culture is also commercialized.
The work, will try to offer a vision of a mysterious and unsettling world, scattered with scenes in which animate and inanimate beings converse in an encrypted language. "A strange day" visually analyzes this category of the strange through the urban and interurban landscape phenomena of differents cities or landscapes around the world that offer a marked postmodern character in relation to the mentioned concepts and in which the simulacrum, the hyperreality, , the fake and the pathology from a culture speculation are especially flagrant.