Rotem Avidan born on January, 1985 in Holon, Israel. She is a street and documentary photographer and a graphic designer.
In 2011 she graduated BA Visual Communication studies in Shenkar College of Engineering and Design. During her study she created her first documented series of the gay clubbing people community in Tel-Aviv.
From 2012 and still she working on the project "Round mirrors around" which publish on Instagram and named by this title as a hashtag. This is project is capture people, places all over the world and memories we all collect during our life but in this case reflect by round mirrors.
After that in 2015 she moved for a year to London, UK. During this year she created two projects. The first call "That's how I see London". In this project she was documentary people in their daily lives focus on understanding the relationship between the individual and the public space, the meaning between a person and a group. The second project reads "Black Life Matters" which was a documentary of demonstration as result of black people who were killed by police in USA.
Avidan keeps photography people by searching the common and different which define our identity as a social community and as an individual. Many of her photographs are in black and white as a statement of agenda which allow the reader focus on the main issue.
She describe her work as a three things basic elements - black, white and the gap between them.