Pitti Uomo

These are portraits of visitors of Pitti Uomo mens fashion exhibition in Florence. The photos were taken in front of the main entrance on the Street. To simplify the background and turn street photography into a studio look I used small, spray painted cardboards in different colours. Hard midday sunlight, strong softened frontal flash and high aperture create hard shaddows and a very crisp look. Real people with their own styling and character makes these images authentic und unique.