Techni-Colour

This short series investigates contemporary use of colour (particularly that used in advertising) and photographic construction. By creating colour progressions, always carrying one colour used in any image forward to the next, I am able to assess the combinations ability to excite an everyday object in the viewers mind. Taking influences from collage and photographic editing, I lead the viewer to question the (digital and/or physical) process employed in the making of the images, playing with perception to comment on both the reality of advertised products, and the constructed nature of contemporary photographs.