AKA : Repeat To Fade

'AKA : Repeat To Fade' is a set of photographs attempting to evoke the erosion of singularity in the age of post-truth and big data. The architect of Vladimir Putin's ideological grip on power is a man called Vladislav Surkov. By deliberately engineering a sense of resignation, cynicism and disempowerment, the state manages to sow confusion, fear and doubt. Inundating the population with a heady mix of information and glitzy distraction in a conscious strategy of blurring the line between fiction and reality. Even openly repudiating the notion of objective truth in a sort of turbo-charged postmodernism. Based on the understanding that people prefer something which is convenient to believe in rather than the truth itself. A sort of hybrid of Huxley and Machiavelli. A sort of Fourth Way. A gradual hollowing out of individuality. Capitalism's perfect receptacle for aspirations brainstormed in air-conditioned boardrooms by people all too aware of the bigger picture. Effects rippling out in a doom loop. Beehive white noise. Car crash karaoke. 'We act as if our lives are carefree, claiming to like what we do and do what we like. Yet in reality, we cry ourselves to sleep'. (Yanis Varoufakis)