‘Collective memes…’ is a series of digital pinhole photographs that tries to capture a collection of visual memories of life. The images try to register the memories of life being lived, as inherited through televised images.
Generations have been conditioned to synthesize cultural memory ‘as seen on TV’ and the im-signs of these televised generations define life as if individuals are incorporated in a vast comic strip. Cultural legacies of the past come to the present through these images and a rectangular moving image slowly becomes the showcase of reality. ‘Collective memes…’ tried just to gather snapshots of those images in a timeless dimension, thus freezing the kinetics. Using a pinhole instead of a glass lens the images become nearer to the perceived truth that remains bound inside those blurred margins of the rectangles. The memes or the units of the cultural inheritance thus are represented by these images which are blurred both by technical and semantic limitations. The abstraction was inevitable due to the technique adopted and lent a unique im-sign rhetoric.